Video Marketing For Small Business
Ten Different Ways To Use Video Marketing For Your Business
With Video Marketing For Your Business, there is No medium is so versatile and interchangeable as video. With a single one-time investment into video production, you can have many different uses and delivery methods. See how a one-time video investment pays for itself over and over again, with just these ten ways.
1. TV Commercials. Statistics show that 93% of all people in an area still watch some sort of network programming. Plus with accurate demographic statistics, many businesses owe their huge successes to running effective TV spots.
2. Web Video. Putting the same commercial spot or promotional video on your site is becoming quite popular, as it’s easier for visitors to watch a video compared to sifting through mounds of tiny text.
3. Promotional DVD. These are great to offer your prospective customers to help them learn about your products or services, and will prove to them why they need to choose you over your competitors.
4. Business Card CDROMs. These are discs that are the size of business cards and usually have your actual business card printed on the front side of it. So every time you pass out a business card to your contacts, they are presented with the opportunity to watch your promotional video, instead of just reading your motto on your business card.
5. Kiosks. Depending on the type of business you have, an interactive kiosk will give your current or prospective customers the opportunity to access only the information they need.
6. Virtual Salesmen. When selling products in a retail environment, a video will capture the shopper’s attention and inform them about the benefits of products that normally may be difficult to understand by just looking at the box.
7. Trade Show Videos. Similar to the kiosk, a video display at trade shows will be more intriguing than a traditional banner display, and make your booth less intimidating than having salesmen waiting to pounce on them.
8. Product Catalog. If you have a customer by one of your products, then they should receive a DVD catalog of all your OTHER products for cross-selling demonstrations.
9. Direct Mail. When sending out brochures, pamphlets, or folders of company information, be sure to include a DVD or business card DVD as well. Again, people will always do what is easiest…and watching a video beats reading through pages and pages of information.
10. Podcasts / PDAs. Compress your video down to a podcast or PDA format, and distribute online.
A person is holding a business card with a video on it. The video is playing on a laptop screen in the background.
The text describes ten different ways that businesses can use video marketing to promote their products or services. Video marketing is a versatile and interchangeable medium that can be used in many different ways, including TV commercials, web videos, promotional DVDs, business card CD-ROMs, kiosks, virtual salesmen, trade show videos, product catalogs, direct mail, and podcasts/PDAs.
-Using video marketing for your business can help to increase sales and customers
-Video marketing can be used in a variety of ways, including TV commercials, web videos, promotional DVDs, and more
-Video marketing is a versatile and interchangeable medium that can be used in many different ways
-A one-time investment in video production can pay for itself many times over with the right video marketing strategy
Video marketing is a versatile and effective way to promote your business. You can use it to create TV commercials, web videos, promotional DVDs, virtual salesmen, and more. Video is a great way to capture attention and inform your customers about your products or services.